Content Strategy & Execution
As your fractional Head of Content, I develop messaging, systems, and content assets that help buyers understand, trust, and choose your company.
Let’s face it.
Marketing agencies aren’t the right fit for everyone. If you’ve got a niche product or service in a technical field, you need a senior-level content leader directing your messaging strategy, building scalable content systems, and creating compelling content assets.
As your fractional Head of Content, I work directly with and your team to do just that.
Let’s build a content engine that makes you the obvious choice
It all starts with your audience. I learn their pain points, their goals, and their objections. I discover what actually sets your business apart (and will convince people to buy). Then I develop and execute a content strategy that aligns with your broader marketing efforts and business goals. The result? Effective messaging that resonates, ranks, and converts.
Here’s how I make it happen:
I assess and revise your messaging to align with your business objectives, and then develop and execute tailored content strategies that ensure every buyer touchpoint tells a consistent story.
Comprehensive
content & messaging strategy
…………………I collaborate with your team to produce high-quality, keyword-rich content that educates (and impresses) your audience — not the 8th-grade book report you’ll get from most agencies.
Buyer education content creation
From fixing site speed issues to optimizing site structure and addressing crawl errors, I work closely with your web developers to ensure your website is search-engine friendly.
Technical SEO maintenance
I handle everything from optimizing meta tags and headers to overseeing link-building initiatives that enhance your site’s credibility and visibility.
On-page & off-page optimization
Using industry-leading tools and analytics like Ahrefs, Google Analytics, and Clearscope, I track your site’s performance and provide regular, actionable insights to refine your strategy and maximize ROI.
Performance
monitoring & insights
SEO doesn’t exist in a vacuum. I coordinate with social media, PPC, and other marketing efforts to develop and execute a cohesive digital strategy.
Cross-team
collaboration
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Who it’s for
• B2B companies looking to build a scalable, results-driven content strategy aligned with business goals.
• Marketing Directors who need to delegate content strategy & execution
• Marketing teams with in-house writers who need strategic direction
Services start at $3,500/month and require a minimum 3-month commitment. On the fence? Book a free 15-minute consultation to find out if this is the right service for your brand.
……………………………………SEO CONTENT CASE STUDYReal expertise, real results.
Building a foundation for organic growth
vChief, a staffing network specializing in fractional leadership roles, had experienced significant company growth but lacked website copy that resonated with their executive-level audience.
They approached me with an urgent need for a content foundation that not only articulated their evolved brand clearly but improved their organic visibility in a competitive market. With minimal existing SEO presence and a low domain rating, they were looking for a strategic approach to content creation that could deliver measurable results.
The results
275% increase in top 3 keyword rankings
68% organic traffic growth in 9 months
153% year-over-year increase in organic search clicks
14 in-depth blog articles focused on high purchase-intent keywords
Domain rating improved from 18 to 30
“With Olivia, we built out a foundational content library that did not exist before. We were so impressed with her insights and follow-through.”
JENN CHANDLER
HEAD OF SALES & MARKETING AT VCHIEF
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I don’t just focus on keywords — I focus on people. Every piece of content is designed to address your audience’s needs while leveraging your competitive advantages.
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With nearly a decade of experience across industries, I stay ahead of the latest SEO trends and algorithm changes to keep your business competitive.
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The reviews speak for themselves. I’ve helped businesses from 1 to 2,000 employees increase their organic traffic, enhance their reputation, and achieve their goals.
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Whether you need a full-scale website overhaul, ongoing content leadership, or a content & messaging refresh, I adapt to your needs and budget.
Why choose me?
Get the brand and product expertise of an in-house team member, without the cost of a full-time hire. I’ll collaborate with your team to align your content strategy with SEO best practices to generate leads and elevate your brand.
Ready to build the foundation?
Let’s work together to attract your ideal customers, establish authority in your industry, and drive sustainable growth. Schedule a consult today and make your website and messaging work smarter for your business.